Kim Cooley

Hi, my name is Kim Cooley and I would love to help you and your team make a difference. I am currently working on my Project Management Certification and will be certified in A+ for personal computers soon.

Kim Cooley is an experienced marketer, communicator & problem solver: Kim helps others identify issues and goals, research, develop and cost out strategies and implement quantifiable programs, promotions and communications targeted for success. Kim is a hands-on contributor, a team member who compliments and completes others, relationship builder and maintainer who strives for results.  Kim is an action oriented leader who encourages others to be their best and gets results.  She is a data/responsibility juggler at home in complex situations who reacts quickly and confidently to new developments. Kim is a reliable team player who gets energy from spending time with others and she is an info junkie who appreciates the big picture with an instinctive ownership approach. Kim is a customer experience, retention & loyalty leader creating memorable experiences, large and small event management, enhancing customer retention and relationships for greatest value and impact. Kim is a marketing solutions and communications manager guiding messages, clients and colleague relations (B2B and B2C) and developing sales promotions, databases and creative solutions. As a business development strategist, sales professional and customer advocate, Kim has an owner mentality launching successful businesses utilizing her marketing planning, persuasion and attention to developing and maintaining strong, beneficial relationships.

Preparing for Adult Living (PAL) Volunteer at Texas Department of Family and Protective Services

May 2011 - April 2012 | Hurst, TX

Planning and managing the first regional Teen Conference for foster youth to be held in the Dallas/Ft. Worth area since 2009. Assisting with the planning and implementation of the 2012 Formal Affair Prom Event

Senior Marketing Manager /Administrator Marketing Programs at American Airlines - AA Publishing

2000 - 2006 | Fort Worth, TX

Managing the creation and distribution of marketing materials to sell advertising for the five publications produced by American Airline€™s' in-house publishing group. Creating enticing merchandising proposals for sales force to seal the advertising commitments . Conducting market research analysis and recommending strategies based on discoveries.

Administrator Sales Promotion at American Airlines - Advertising

1998 - 2000 | Fort Worth, TX

Planning and executing direct mail marketing campaigns for internal AA revenue generating clients.

Administrator Recognition Program / Administrator Sales Promotion at American Airlines - AAdvantage Loyalty Program

1995 - 1998 | Fort Worth, TX

Updating and distributing the 25 piece promotional AAdvantage New Member mailing in 10 different languages to the more than 6,000 plus daily enrollees around the world. Managing the $2 million dollar annual budget and conducting monthly spending reconciliations and explaining variances. Initiating a creative program change which saved over $400,000 in printing costs alone.

Marketing Manager, Sales Professional, Photographer, Graphic Designer at Cool Vita dba Carpe Vita Photography

2005 | Grapevine, TX

Developing and refining the brand, ongoing business planning and marketing strategy for success in the Dallas Ft. Worth luxury social and corporate event market. Incorporating Social Media into marketing mix with Facebook presence, Twitter, Pinterest, as well as blogging, websites and email campaigns to drive search engine optimization (SEO) in select categories while maintaining client and vendor relationships.

New Horizons Computer Learning Center

2012 – -

Concentration: Project Management and more

Activities: A+, Network +, Microsoft Project and Project Management studies

North Lake College

Concentration: Photography and PhotoShop

Activities: Every Photography class possible, Gallery Showings and Several Dance Productions

Texas Tech University

BBA

Concentration: Business Management, Marketing Theatre Arts

Activities: The Texas Tech University Center Theater and Texas Tech University Theatre

Learning how and why things are done the way they are done. Detailed storytelling. Researching and collecting data.